A 360-degree film showcasing the story of modern spectacle makers, Cubitts.

Experience the Cubitts brand like never before - witness a craftsman making a pair of spectacles, and attend a frame making class at their optical workshop in virtual reality.

Accessible both in-store and online, the film allows the audience to connect with the brand in an immersive way and opens up their eyes to completely new possibilities.

Spectacle Making Workshop

Owen filmed social content at one of the much-loved frame making classes hosted by Cubitts at their workshop in King’s Cross, London.

Cubitts master craftsman at work on a pair of spectacles.

Workshop participant enjoying the spectacle making process.

"It’s a fantastic video - you’ve done a great job. The 360-degree works really well.”

— Tom Broughton, Founder, Cubitts

Credits

Creative Lead:
Owen Davies

Photographer:
Filips Smits
Christa Claessens

Editing:
Conan Roberts

Production Support:
Joe Bell

Interview:
Tom Broughton

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